Marketing
Strategic Sales Management
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The course is designed for:
- Current sales professionals preparing to become managers in either B2B and B2C environments
- Current sales managers with less than ten years sales experience interested in benchmarking their practices with proven methods, and improving their effectiveness
- Decision-makers not in sales (i.e. marketing, finance, product development, etc.) who want to understand effective sales management approaches or who want to work more effectively with the sales team
course Benefits
- Explore proven methods to effectively coach, train, and lead a highly effective sales organization
- Learn techniques to drive your own professional growth and career development
- Analyze your most urgent and important sales management issues
- Explore techniques for more effective communicating, coaching, and training
- Decide on actions to upgrade your sales management performance in your areas of greatest opportunity
Topics Covered
- Identifying characteristics of high performing sales managers
- Applying coaching methods that work with sales people
- Training new and experienced sales people with the persuasion equation
- Continually improving your championship culture including pipeline improvement & tailoring your communication style
- Defining your professional purpose
Instructors
Harold Smith
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Andrew Logan
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